The startup seas always have choppy waters in them and to ride the waves successfully to your destination you need to partner with people who you respect, trust, and can work with for the next decade.” Choose your partners wisely because they will work with you through a lot of ups and downs. ![]() Anirudh Pandita, Founder, Loco, says “First, VCs are not your clients, they are not your vendors, they are not your managers - they are your business partners. While it’s tempting to take the cash you get, it is also important to choose the right investors for your business. Today, VCs are looking to invest in exciting companies that can create opportunities in large markets, and entrepreneurs need to keep this in mind when making a pitch,” Sanghvi says. While these do present the numbers, facts, and problems they are trying to solve, it does not differentiate them from other companies. “In my experience, I have often seen founders (especially early-stage ones) pitch to investors using utility-driven, functional, and elaborate methods. “When I say storytelling, I mean being able to generate excitement in an investor’s mind.” He says that as a strong entrepreneur or a CEO, one’s job is to showcase their market potential and generate excitement among their prospective shareholders. ![]() It’s up to the founders to spark excitement, communicate openly and stand by their beliefs which will ultimately convince the investors.ĭhruvil Sanghvi, Founder & CEO, LogiNext, says that attracting VC funding or early-stage investment is largely about storytelling. ![]() According to Harvard Business Review, while business model was cited as an important factor by 74% of firms, the market by 68%, and the industry by 31%, founders were cited by a whopping 95% of VC firms as an important factor in decisions to pursue deals. It’s not just about facts and figures, but a human connection too. When it comes to pitching to venture capitalists, it’s okay to get a little main-character syndrome going on.
0 Comments
Leave a Reply. |